Nordgreen: Watches that Give Back

Nordgreen Infinity Designer Watch

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The Time For Social Responsibility

When I first heard about Nordgreen, the new Scandinavian watch brand from Copenhagen, I couldn’t help but think what a perfect product to deliver the message that it’s about time we all did a bit more for social responsibility.

Embedded in the ethos of the company is their Giving Back Program, where a portion of the proceeds from every watch sold goes towards one of three partner NGOs of the customer’s choice.

  • Education: Pratham UK is on a mission to increase access to education across India, where each watch ensures 2 months of education for a child 
  • Health: Water for Good believes that access to clean water is a human right. For every watch, they guarantee 2 months of clean water for people living in the Central African Republic
  • Environment: Cool Earth are helping to save the rainforest by preserving 200 sq ft of critical CO2 absorbing rainforest in Latin America per watch, vital for our planet’s future

To read more about these inspiring programs visit the Norgreen website.


Nordgreen Watch Copenhagen

Nordgreen Infinity watch in Rose Gold with Rose Gold Mesh


Who Are Nordgreen?

Founded in January 2017 by two friends Pas and Vas, they successfully raised an impressive $250,000 on Kickstarter the following year. How did they do it? 

First, they came up with a brilliant idea. To make beautiful high-quality, minimalist Scandinavian timepieces for both men and women, but without the hefty price-tag. 

Second, they hired renowned Danish designer Jakob Wagner (best known for designing the Bang & Olufsen headsets) to work together on the prototypes, creating a unique collection of three different watches with mix and match interchangeable straps. 

Third, they partnered with three NGOs working to create tangible change within the fields of health, education, and the environment. A lot like the famous shoe company TOMS.


Norgreen Infinity Mesh Watch

Nordgreen and TOMS, two brands with a purpose


Nordgreen Watch Review

Since receiving my shiny new Nordgreen watch, I’ve fallen in love with wearing a watch again. I was instantly impressed with the superior quality and design of the watch, receiving compliments every time I wear it. However, it became my favourite accessory for another reason I did not expect.

For several years I’ve had the habit of using my phone to tell the time more often than my wrist. But lately, sick of the constant alerts and pings for my attention, I’ve been making a conscious effort to use my phone less. And it’s actually helped improve my focus.

Now I use my Nordgreen watch to tell the time more often than my phone and I love it. I guess it’s a millennial thing, this romance we’re having with analog and minimalism.


Miss Portmanteau wearing Nordgreen

Miss Portmanteau wearing Nordgreen Infinity watch in Mykonos


There are three Nordgreen watch faces to choose from. Because I have super tiny wrists, I went for the 32 mm Rose Gold Infinity watch (also available in size 40 mm) with a Rose Gold mesh strap. The strap is easily adjustable and fits me perfectly on the smallest setting.

Nordgreen’s two other models, Native and Philosopher come in sizes 36 or 40 mm. The differences between the three models are subtle. For example, Philosopher is the only model which also has the date and is a best-seller for men, while the Infinity straps attach most discreetly, and the smaller size makes it popular with women.

One of my favourite features of Nordgreen watches is that each one comes with interchangeable straps, making it easy to switch up the look of your watch by changing the strap. I also have the white, grey and pink leather straps and alternate between them frequently.


Nordgreen Infinity Watch


Each watch comes with a 5-year warranty, product certificate of authenticity and a manual neatly tucked inside a small pouch.

Once you receive your watch, you need to register online with its serial number (found on the back) and unique identification code in order to choose and make your charity donation. 


To buy a Nordgreen watch for yourself or as a special gift, click here to use my exclusive discount code MISSP for 15% off. 



This is a sponsored post. I received one Infinity watch in exchange for an honest blog review. As always, all opinions are my own. 


Lara Olivia
Lara Olivia

Freelance writer and blogger obsessed with food, travel and good stories.

Find me on: Web | Twitter | Facebook



  1. 15 September 2018 / 3:43 am

    The watch is so stylish. Glad it comes with cool benefits too.

  2. 14 September 2018 / 4:22 pm

    Wow it looks awesome! And I loved your review xx

  3. 14 September 2018 / 9:09 am

    What a gorgeous watch – so elegant and beautiful. It’s like a major part of the outfit – not just an accessory! Also, super loving the ethos behind the brand!
    Katja xxx

  4. zana
    13 September 2018 / 7:25 pm

    This watch is so elegant and classy and you can style it with every look. I love it and I love your photos. Beautiful shots dear! 🙂

  5. 13 September 2018 / 4:10 pm

    That watch is definitely a STUNNER! And their mission makes it even more beautiful. I love how it looks with all your summertime outfits. The rose gold POPS! 🙂

  6. Jasmin
    12 September 2018 / 8:03 pm

    Their watches look so elegant and beautiful. They also have an important message to share, sounds like such a lovely brand!

  7. 12 September 2018 / 11:25 am

    Looks amazing on you xx

    • 12 September 2018 / 12:41 pm

      Thank you! I received a gorgeous extra grey leather strap in the post just today 🙂 The Philosopher model would make a fantastic Christmas present for a dad or husband? 😉 xx

  8. 10 September 2018 / 4:40 pm

    I’ve actually heard of the brand from friends who live in Copenhagen and I love the look of these minimalist time pieces. Beautifully and elegantly styled by you Lara.

    • 10 September 2018 / 4:49 pm

      Awesome! The watches are simply beautiful and great value for money.

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